Wednesday, April 1, 2009

One Quarter Down, Three to Go!

Today is a great day to start a blog! Not because it's April Fools Day, but because we at Y INTERACT are one quarter down, three more to go for the oh-nine.

I'm glad to say that Y INTERACT has started the year on solid footing. Of course, our design studio has been affected by the economic downturn just like everyone else, but we still continue to work with core clients, while also managing to pick up some groovy new business as well. In fact, I see these times as an ideal opportunity to further develop the range of services that we offer at Y INTERACT, as well as expand our portfolio of work.

We started the year with a new client, MTS Health Partners (http://www.mtspartners.com), one of the preeminent healthcare merchant banks, on a website redesign that's moving along well! We just finished the design phase of the project and we're now building it all out (HTML production, content management application development, testing). Watch this space for the new site!

Y INTERACT recently launched a redesigned website for Victor Buhler, the Academy Award-nominated Director whose film, "Riker's High", won the "New York Loves Film" Award for Best Documentary Feature at the Tribeca Film Festival, and has also been nominated for an Emmy Award. Check it out at http://www.victorbuhler.net.

Expanding our community initiatives, Y INTERACT is proud to be a new supporter of Cool Culture (http://www.cool-culture.org), a non-profit organization that provides underprivileged children and families with free, unlimited access to 80 of New York's finest museums, botanical gardens, zoos, and other cultural institutions that they may not otherwise have access to due to financial constraints.

In February, I was invited to join Cool Culture's board of directors, and I also agreed to co-chair the Cool Culture 2009 Spring Benefit (May 14th at the South Street Seaport – details to follow!) I am extremely excited about both of these. Y INTERACT donated creative services to the Spring Benefit by designing a killer save the date and invitation. We just got the invitations from the printer, and they look amazing (if I do say so).

Y INTERACT continues our on-going relationship with INTTRA – the leading global e-commerce platform for the shipping industry – to design and construct media for all INTTRA office locations worldwide (and in over a dozen languages!) We recently completed an overhaul of INTTRA's core collateral, started design on an exhibit kiosk for the INTERMODAL South America 2009 Conference in Sao Paulo, Brazil, delivered a suite of print material for INTTRA's team at the Transport Logistic 2009 Conference in Munich, Germany, and continue to maintain their website, http://www.inttra.com, as well as their client extranet.

And we finished Q1 on a high note – delivering a Flash widget to our newest client, the National Basketball Association. Created for the WNBA, watch this space for it at http://www.wnba.com when the season starts on April 9th, 2009.

Looking ahead at Q2, we've got plenty in store for the months to come. Y INTERACT will be collaborating with an artist in London on a new site design, we've got event sponsorships in the works, and perhaps will even host an event or reception here at our studio on Canal Street, New York City. In the middle of all this, we plan on launching our own new site at http://www.yinteract.com.

It's all very exciting stuff, and that's no (April Fool's) joke!

Ahmed Yearwood
President
Y INTERACT

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